BriefGPT.xyz
Sep, 2022
在休闲免费游戏中，将顺序数据和聚合数据相结合进行流失预测
Combining Sequential and Aggregated Data for Churn Prediction in Casual Freemium Games
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Jeppe Theiss Kristensen, Paolo Burelli
TL;DR
本文研究如何结合不同的神经网络结构来利用时序和聚合数据以提高客户流失预测的准确性。研究结果表明，使用这两种数据类型的组合比仅使用时序或聚合数据预测器能带来更好的预测准确性。
Abstract
In
freemium games
, the revenue from a player comes from the
in-app purchases
made and the advertisement to which that player is exposed. The longer a player is playing the game, the higher will be the chances tha
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